Srijan Sanchar: Leading the Evolution of Open Innovation

Srijan Sanchar is at the forefront of a profound shift in how we innovate. It champions a progression from traditional, closed systems to a dynamic, very large-scale collaborative model. This evolution can be understood in four key stages:

1. From Suggestion Schemes to Crowdsourcing:

Srijan Sanchar recognizes the value of gathering ideas from both within and outside an organization. The journey begins with internal "suggestion schemes" where companies tap into the knowledge of employees, managers, and executives. This is the foundation of innovation. Building on this, the organization advocates for "crowdsourcing," which opens the door to a much wider audience, including users, consumers, competitors, and inventors. This approach is rooted in the principle that the "wisdom of crowds" can be more effective than relying on a small group of experts.

2. From Crowdsourcing to an Extended Enterprise:

Moving beyond a one-time contest, Srijan Sanchar promotes the concept of an "Extended Enterprise." This involves building long-term, strategic partnerships with an entire ecosystem of external collaborators, such as suppliers, customers, startups, venture capitalists, and even government bodies. The goal is to co-create value by integrating these partners into the core innovation process. This model transforms a company's value chain from a closed system into a networked ecosystem where everyone contributes to the creation of new products and services.

3. The Pinnacle: Very Large Scale Innovation (VLSI):

Srijan Sanchar positions Very Large Scale Innovation (VLSI) as the ultimate stage of open innovation. VLSI is a systemic approach that leverages the interconnectedness of a networked world. It operates on the belief that "innovation has no boundaries" and that not all the bright people work for your company. This model focuses on connecting disparate resources and unexpected ideas across entire ecosystems, cities, or regions. Srijan Sanchar is a key player in this space, providing the platforms and methodologies to enable massive-scale collaboration and drive breakthroughs.

Srijan Sanchar's contribution is not just theoretical; it provides a structured process for open innovation, from identifying problems to developing prototypes. The organization acts as a crucial enabler, connecting problem solvers with solution seekers and creating the cultural mindset needed for innovation to thrive in a networked world. By championing collaboration and embracing diverse perspectives, Srijan Sanchar is helping businesses transition from isolated innovation to a dynamic, open ecosystem.